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Most people probably haven’t heard of Swedish entrepreneur Ingvar Kamprad (net worth, $22 billion). But they have probably heard of the brand he is associated with: Ikea. Kamprad is the child of Swedish farmers. One of his first jobs was selling cards, matches, pens and fish from a bicycle. He learned early that he could buy in bulk for cheap, and then mark up prices so that he made a good profit — even while offering good prices to customers. Eventually, he began selling furniture. After learning a bit about it, he opened his own furniture store. He got the name Ikea from his first and last name, the name of the family farm, and the nearest village. His furniture brand is known for its affordability and modern style. Instead of living too lavishly, Kamprad takes economy class when he flies, eats at inexpensive restaurants and furnishes his home mainly with what Ikea has to offer
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